Sunday, August 17, 2014

Semantic Relevance & Post Etiquette for Engagement


 How Semantic Relevance Adds to Your Business Presence Semantic relevance comprises your entire presence on the web. Your Google+ page, YouTube, LinkedIn, Facebook, Pinterest boards, etc. and all the people who engage with you make up your relevance on the web. Content, media, marketing, engagement are all part of your semantic (what the search engine notices about you) presence. You want everything you do online related to your business to send out a consistent message. If you outsource various parts of your business such as content creation marketing social media SEO graphic design and anyone else involved in your online presence they all need to be clear on the business message and your online persona so that a consistent message goes out not only to your clients and customers but to the search engines as well. You send out signals about the type of business you run.
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