Monday, December 19, 2016

How To Write for SEO Now - Actation Now!


Google Search Has Changed Focus Google has removed content keywords on Search Console. Now it’s up to you to write real.
http://bit.ly/2i3Sc1S

Monday, November 14, 2016

Penguin 4.0 – The Changes and What To Do - Actation Now!


Penguin 4.0 Let s Talk Penguin 4.0 is here. Omi Sido, Michael Stricker, Zara Altair, and Bill Hartzer in conversation on the effects of the new link quality Penguin algorithm and steps to take to optimize your site. The benefits to Penguin as part of the main Google algorithm means that businesses no longer have [ ] The post Penguin 4.0 The Changes and What To Do appeared first on Actation Now!.
http://bit.ly/2fxyAym

Wednesday, October 19, 2016

Target Customer Segments With Tailored Web Content - Actation Now!


Writing for Specific Customers When a business has customers that come from several target markets, content directed toward each market segment helps site visitors find the place that suits their specific needs. When you work with the web designer to guide them through their concerns to get the answers they need, customers know you understand [ ] The post Target Customer Segments With Tailored Web Content appeared first on Actation Now!.
http://bit.ly/2e8mss1

Monday, October 17, 2016

How To Prepare For Your Ghostwriter - Actation Now!


What Your Ghostwriter Needs From You No matter what your genre—fiction, non-fiction, or memoir—you will share three vital components of your book The Point The theme or purpose of the book and why people should read it Tone friendly, scholarly, light hearted, literary, just the facts, etc. Conclusion What your readers will [ ] The post How To Prepare For Your Ghostwriter appeared first on Actation Now!.
http://bit.ly/2egmHMT

Saturday, September 17, 2016

Key Concepts for Creative Web Writing - Actation Now!


How search engines can help you write better copy The goal of good copy is to get site visitors to take action. Along the way, you may entertain and educate, but those are not ends in themselves. The goal is to lead customers to take action. Concepts are the key to creatively writing content. As [ ] The post Key Concepts for Creative Web Writing appeared first on Actation Now!.
http://bit.ly/2czquWj

Tuesday, August 30, 2016

Frequently Asked Questions: Clarity for Your Business - Actation Now!


Frequently Asked Questions Define Your Business A well constructed Frequent Questions page is a powerful way to introduce your business. Your website is the way to begin conversations with customers and a Frequent Questions page opens up your business for engagement. A Frequently Asked Questions (FAQ) page Saves your customers time Manages customer expectations [ ] The post Frequently Asked Questions: Clarity for Your Business appeared first on Actation Now!.
http://bit.ly/2bYsYyp

Thursday, August 18, 2016

The Secret to Using a Ghostwriter - Actation Now!


A Solid Foundation Begins With Background Ghostwriting is like being an actor assuming a role and then improvising. Just as actors do intense preparation for a role, a ghostwriter gathers information from the named author, performs background research and conducts interviews to prepare for the written text. The ghostwritten text will reflect not only the [ ] The post The Secret to Using a Ghostwriter appeared first on Actation Now!.
http://bit.ly/2bgXPFC

The Secret to Using a Ghostwriter - Actation Now!


A Solid Foundation Begins With Background Ghostwriting is like being an actor assuming a role and then improvising. Just as actors do intense preparation for a role, a ghostwriter gathers information from the named author, performs background research and conducts interviews to prepare for the written text. The ghostwritten text will reflect not only the [ ] The post The Secret to Using a Ghostwriter appeared first on Actation Now!.
http://bit.ly/2bq1Usy

Monday, July 25, 2016

Ontologies: The You-ness of You - Actation Now!


Ontologies Are How Search Sees You Ontologies are all the bits and pieces that you create on the web that make up the total of your web presence.  This interview between Oleg Moskalensky and David Amerland takes a look at all the ways you construct the ontologies about yourself and your business. The discussion is part [ ] The post Ontologies: The You-ness of You appeared first on Actation Now!.
http://bit.ly/2aGyrXm

Tuesday, July 5, 2016

Outrank Competitors with SERPstat - Actation Now!


Outrank Competitors with SERPstat Product Description  SERPstat is a Software as a Service (SaaS) that correlates keywords among websites to provide powerful results to monitor web page performance. Pricing Four tiers from free to professional with discounts for 3-year purchase. Deployment Cloud, Mobile Platforms cloud-based access for any device Organization Types Freelancer/Solo Operation, Large Enterprise, [ ]
http://bit.ly/29gMLoC

Wednesday, May 25, 2016

RankBrain & SEO Simplified

RankBrain and SEO Simplified with Omi Sido

Wed, May 25

What should you do about RankBrain on your website? 


Nothing. Be yourself. Be clear. Omi Sido, SEO practitioner, outlines the history of artificial intelligence and machine learning and how the RankBrain algorithm learns new concept relationships to give targeted answers to search queries. 



RankBrain is an machine learning algorithm that learns as it goes. Designed to make sense of ambiguous or wrongly worded search queries, it increases its understanding the more it clarifies and brings relevant search results.+Omi Sido  joins the Midweek Zap to clarify what it is and what it isn’t and what you should consider for your Search Engine Optimization. It’s simpler than you think.

 
Links mentioned in the show.
+Omi Sido on SEO and Branding https://youtu.be/1WE4gbnsLPg
Google Semantic Search by +David Amerland http://goo.gl/U5kovW
SEO Help by +David Amerland http://goo.gl/2C5nSv
The first book is an overview of how semantic search works. The second guides you through steps to take for your business.
If you want to take the time to go through the steps, here's a form to store your answers to all the stepshttps://docs.google.com/forms/d/11Qs3PFT35hp4P0LaSDt2isBY2oR87B5OaZ9PXk_O1u8/viewform?usp=send_form
brilliantly created by +Oleg Moskalensky 
*Hashtag: #MWZlive * Please use for your tweets and when sharing out the show. Love the show? Become a patron for just $1 a month.http://www.patreon.com/ZaraAltair

About Omi: Occupation SEO | Online Marketing | Visual Branding Skills Programming, Teaching, Research, Design, SEO Tagline 


Learning isn’t a part of life. Learning is life. Introduction When you learn, teach, when you get, give. Bragging rights Tell me and I forget, teach me and I may remember, involve me and I learn.  

Host +Zara Altair  created *The Midweek Zap*to help you develop an online strategy that works for you and your business.

Past Midweek Zap Shows