Sunday, July 20, 2014
Sunday Side – What do you feel?
Sentiment and Google Search Theory Google wants to know your feelings. Did you know that? Google calls it sentiment analysis. If you are way into it you can read Google s explanation. After Facebook s revelation of their emotional contagion experiment expect more sentiment fiddling. David Amerland semantic search spokesperson wrote about the ramifications in an article Sentiment Analysis in Semantic Search earlier this week. Google, The Research Foundation Of The State University Of New York, and Microsoft have all entered the quest for sentiment and opinion mining. Right now, sentiment analysis is hard to do and predictive search at this time is only able to truly search for two of four variables. What does this mean for you? Comments now really matter, says David Amerland. And You want your comments to be positive. Because in semantic search reputation and authority are driven by positive comments. More importantly You want to create content that drives positive comments and sen
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